STUDIO 100 ANNOUNCES SALES ON UPCOMING ‘MIA AND ME’ MOVIE
Munich, 2. June 2021. Studio 100 Film will be presenting “The Hero of Centopia” at this year’s Marché du Film. The movie, based on the internationally popular and highly successful brand and hybrid CGI/live-action TV series ‘Mia and me’, is currently in production and will be available at the end of 2021. “The Hero of Centopia” is a co-production between Studio 100 Media GmbH, Studio B Animation Pty Ltd., and Broadvision Services Private Ltd. Constantin Film Verleih will release the movie in Germany in 2022 following its distribution agreement with Studio 100 Media.
International sales are rapidly progressing with countries such as Spain, Poland, Bulgaria, Israel, Taiwan, and Vietnam on board. Studio 100 Film looks forward to closing more deals at the virtual Marché du Film in Cannes this July.
Studio 100 Media is also presenting the new official final key visual for the movie, featuring Mia as the heroine and introducing Iko, her partner throughout the story, as well as several new friends and a strong opponent. As an ancient prophecy entwines around the magical gem in Mia’s bracelet, she embarks on an adventurous journey to the most remote islands of Centopia. There, Mia not only faces a powerful enemy but also takes her destiny into her own hands. Together with Iko, she is ready to face any challenge that comes her way.
Mia and me
Mia’s tale began when her parents mysteriously disappeared after a terrible accident, presumed dead. Mia was sent to a boarding school close to Florence, Italy. One day she discovered an amazing secret: From her parents, Mia inherited an ancient book and a magical bracelet that allows her to enter the enchanting world of Centopia. In Centopia Mia is an elf and the only one who can understand and talk to unicorns living there. In the fairytale realm, she finds friends among the fantastical creatures. Always at her side are her best friends, the elves Yuko and Mo, the unicorn Onchao and the pan Phuddle. The imminent new movie recounts Mia’s first theatrical adventure: She must stand up against Toxor, a monstrous evil toad. Toxor threatens Centopia and seeks to make it his personal poisonous pit. On top of that, he holds the key to her parent’s mysterious disappearance…
To date, three seasons of the series recount Mia’s adventures in the real world and in the fantastic world of Centopia with her elf and unicorn friends. A fourth season is currently in production and set for delivery in 2022. The series has so far sold to more than 170 countries. The movie is produced by Studio 100 Media GmbH, Studio B Animation Pty Ltd., and Broadvision Services Private Ltd. Executive Producers are Martin Krieger, Thorsten Wegener, Barbara Stephen and Sriram Chandrasekaran. Studio 100 Film acts as the international sales agent.
STUDIO 100 GROUP’S MIA AND ME ACHIEVES OVER THE TOP RATINGS ON TV CULTURA, BRAZIL
Munich, 26. January 2021. Studio 100 Group and TV Cultura are more than happy with the trend in the ratings of “Mia and me” since its start on TV Cultura (Brazil) last October. Having only been on air for two months on TV Cultura, “Mia and me”has become an outperforming success for the TV channel.
‘O mundo de Mia’ made the top spot in the channel’s ranking of all the shows targeted at 7 to 11 year old kids by reaching the best audience average, the best share average and also the best individual reach of all the shows with more than 2 million individuals watching an episode in December looking at Great São Paulo alone.
Fabiana Quinteiro, Acquisitions Coordinator at TV Cultura says: “We are more than happy about the partnership with Studio 100. It’s a pleasure to take ‘O Mundo de Mia’ to the Brazilian kids through our Free TV channel. And, seeing this rapid success is very satisfying.”
Peter Kleinschmidt, Director Marketing & Brand Management at Studio 100 Media comments: “I am very excited about the cooperation with TV Cultura, one of the leading TV channels for kids’ quality shows in Brazil. Thanks to YouTube we know that Mia is very popular in Brazil, but this fantastic on-air success lifts Mia to another awareness level. ‘Mia and me’s’ Brazilian YouTube Channel also won another 120,000 subscribers and accumulated 40 million more views since last October. These ratings confirm that Mia’s journey in Brazil has only just begun.”
The free TV launch of “Mia and me” was supported by a marketing and social media campaign in collaboration with Studio 100 Media’s assigned local licensing agency Brand House Licensing. The agency is also working on a broad range of licensed products including toys, apparel and publishing.
Studio 100 Group and TV Cultura joined forces for the live action/CGI hybrid series “Mia and me” last October. The first two seasons of “Mia and me” are on air on Brazilian free television network TV Cultura. With a daily slot within its kids’ programming schedule, at least one episode of the series for girls aged 6 to 12 airs Monday to Friday for the next two years. TV Cultura reaches out to in excess of 163 million people in 26 states and federal districts in 2,640 cities through its national network of affiliates and retransmitter partners. To date the Brazilian YouTube Channel for “Mia and me” accounts for more than 525,000 subscribers with over 175 million views.
Mia and me – season 1
12-year-old Mia finds herself hurled into the wondrous world of Centopia, full of elves, unicorns, pans and dragons. But the once idyllic kingdom is in danger. Evil Queen Panthea seeks to capture the unicorns and harness their power to keep herself young. The valiant elves, led by Prince Mo and daring warrior Yuko, fight to stop her. Thanks to her unique ability to communicate with unicorns, Mia must safeguard the golden-horned Onchao. As Mia bounces between trying to fit in at her new school and her life as a fairytale elf, she becomes the key to saving Centopia.
Maya the Bee 3 The Golden Orb & Mia and me Production Update
Stay tuned, upates coming soon!